Amazon’s Facial Recognition Technology May Just Be Your Worst Nightmare

Black Mirror episode spin-offs where the government can track you simply by your facial features using a stray traffic camera may not be just fiction too far away in the future.

Amazon has a product called Amazon Rekognition and it is your worst nightmare come to life.

The product can identify, track, and analyze people in real time and recognize up to 100 people in a single image. It can quickly scan information it collects against databases featuring tens of millions of faces.


Amazon is marketing Rekognition for government surveillance – according to its marketing materials, it views deployment by law enforcement agencies as a “common use case” for this technology. Among other features, the company’s materials describe “person tracking” as an “easy and accurate” way to investigate and monitor people. This would imply that Rekognition would be built into police body-cams to track ‘people of interest.’

Rekognition can also monitor “all faces in group photos, crowded events, and public places such as airports,”
according to Amazon’s marketing material.

This is bad news. At a time when racial profiling and wrongful imprisonment of undocumented immigrants is at all time high.

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